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Our team is formed by journalists and marketers who have lived and worked in Latin America and have a deep understanding of its culture, habits and traditions.

Leadership Team

Ana Bueno-Jeger
With more than 20 years of experience, Ana has successfully created and managed strategic and integrated communications programs for several companies, from a variety of industries, especially in the technology and consumer arenas.

Previous clients include Bayer, Dell, Acer, Amazon Web Services, Kaspersky Labs, Life Technologies, Yelp, Airbus, American Airlines, J&J and the Brazilian Health Ministry.

Ana leads our operation in São Paulo, Brazil.

Renato Sa
Renato is an MBA, trilingual journalist and marketer who has been working for over 15 years with companies in the US and Latin America, such TV Globo, Discovery Channel and Marriott International. In addition to his background in Communications and Content Marketing, he also has vast experience with video and TV production.

Previous clients include Visa, Sony, Kingston Technologies, Neoris, Petrobras, etc.

Renato leads our operation in Miami, FL (US)

Brazil Team

Anna Paula Buchalla
Content Director
Anna is an experienced journalist who has built a solid career in many prominent Brazilian media. She was VEJA’s editor for 12 years and, more recently, TV Record’s journalism editor.

Previous clients include Johnson&Johnson Medical, Amazon Kindle and Hospital 9 de Julho, among others.

Gabriela Carelli
Content Director
Gabriela is a seasoned Brazilian journalist, having worked for some of the largest media companies in the country, such as Veja magazine, Globo TV and Estadão.

While at Veja, she was responsible for the areas of Science and Technology. Today, she’s a columnist on the O Estado de S.Paulo website, and also works as content editor for Editora Abril.

At Agencia Content she leads the content planning and production for some of our main clients.

Mário Tampellini
Director of Operations and Analytics
Mario has 20 years of experience in Business Development and Strategic Marketing, having worked at Director-level positions in companies such as Brightstar Corp, UOL Host (Diveo Telecom) and SED International. He has developed and led demand, lead generation and channel partner programs for Motorola, Blackberry, HTC, Palm, HP, Vivo, TIM, Claro, Oi, among others.

At Agencia Content, Mário is responsible for measuring results on Content Marketing actions, working on strategic alignment (KPIs) and data interpretation (Analytics) for customers’ success.

Vitor Francisco
Content Manager
Victor is a journalist with over 10 years of experience in PR, digital and social media marketing campaigns. Since 2013, he has been conducting Barclays Premier League’s Social Media program in Brazil.

Previous clients include Amazon, Mozilla/Firefox, Acer, Airbus and Life Technologies.

Argentina Team

Julio Cesar Blanco
Content Director
Julio has been working as a Marketing & Communications expert for over 15 years now. He's been responsible for leading the development of strategic programs for many companies in Argentina and Latin America.

Julio leads our operation in Argentina.

Matias Gaffoglio
Content Manager
Matias has almost 10 years of experience with Marketing and Communications. Before joining Agencia Content, he led domestic and international Branding/Marketing projects both in agencies and consulting firms.

Matias is specialized in Branding and Identity, Interactive Marketing, Customer Experience and Social Relationship Management.